Case study: CMOS Corporate Gifting

When Clean My Office Space (CMOS) needed to send 600 bottles of wine to valued customers for its corporate gifting programme, the brief was simple: every bottle needed to arrive safely, look considered and reflect the quality of the relationship behind the gift.

Woodhill Distribution supplied Flexi-Hex MINI sleeves for bottle protection, paired with custom-printed 1-pack Pinch Top boxes produced by Packaging Products in Lower Hutt. The result was a practical, plastic-free gifting pack that protected the wine in transit while giving CMOS a polished, branded delivery experience.

The challenge

Corporate gifting has a lot riding on one delivery. A broken bottle creates avoidable cost and admin, but it can also undercut the goodwill a gift is meant to build.

For CMOS, sending 600 bottles meant finding a packaging format that could:

●      Protect individual wine bottles through courier handling

●      Present the gift professionally on arrival

●      Support branded corporate gifting rather than a generic shipping experience

●      Avoid plastic-heavy materials

●      Be straightforward for the team to assemble at volume

The packaging approach

Each bottle was placed inside a Flexi-Hex MINI sleeve, an expandable honeycomb paper sleeve designed for fragile products such as wine bottles. The sleeved bottle was then packed into a custom-printed 1-pack Pinch Top box.

The Pinch Top format includes a protective base insert and a top pinch that helps hold the bottle securely in position during transit. The box is self-sealing, so it can be assembled without tape, tools or a complicated packing process. Flexi-Hex MINI sleeves are made from 100% recycled paper and are plastic-free, while the overall paper-based pack can be recycled through kerbside systems where accepted.

Packaging Products in Lower Hutt custom printed the boxes, creating a locally produced branded outer pack that complemented the Flexi-Hex protection system.

The result

The final pack gave CMOS a consistent way to send a premium wine gift at scale: protected inside, branded outside and easy for the recipient to open.

Rather than relying on bubble wrap or loose void fill, the Flexi-Hex and Pinch Top combination kept the presentation clean and purposeful. For a corporate gift, that matters. The packaging becomes part of the message: this was chosen, packed and sent with care.

“We wanted our customer gifts to feel premium from the moment they arrived. The custom-printed boxes and Flexi-Hex protection helped us send wine that looked professional and considered.”

Irene Campbell-Smith, Client and Culture Engagement Lead, CMOS

Planning a corporate wine gifting run?

Talk to Woodhill Distribution about Flexi-Hex MINI sleeves and Pinch Top boxes for wine, spirits and premium customer gifts. We can help you build a packaging format that protects the product, supports your brand and makes every delivery feel considered.